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Complete guide to masters programs in Marketing & Sales at German universities
Masters programs in Marketing & Sales provide comprehensive education combining theoretical foundations with practical applications. These programs typically last 1-2 yearsand prepare graduates for various career paths in academia, industry, and research.
Area of Study: Automation Technology, Production Engineering, Financial Management, Insurance, Marketing, Distribution, Logistics, Transport, Transport Management Focus: Industry 4.0: Smart factories & digitalization in production, Supply network management, Quality management, Smart manufacturing & automation with industry 4.0, International production & distribution networks, Computer science & lifecycle management for engineers, Virtual Engineering (from CAD Systems to CAx), Operations Research
Area of Study: Business Administration, Marketing, Distribution Focus: Project Development, Corporate Communications, Content Marketing and Production, Human Resources Psychology, Market, Advertising and Media Psychology, Organisational Psychology and Counselling
Area of Study: Online Media, Digital Media, Marketing, Distribution Focus: Public Relations, Public Relations, Corporate Communications, Online Marketing, Digital Marketing, Marketing Communication, Marketing, Strategic Communications, Market Research
Area of Study: Trade and Industry, International Business Administration, Marketing, Distribution Focus: Retail Concepts, Value Management, Principles of retail operations, Market research and environment, Retail Branding and Store Marketing, Digital Marketing, Digital Commerce, Retail Locations and International Retailing
Area of Study: Business Administration, International Business Administration, Marketing, Distribution, Business Consultancy, Business Management, Organization Management Focus: Marketing, Sales Management, International Marketing, Digital Transformation, Artificial Intelligence
Area of Study: Mechanical Engineering, Engineering and Management, Marketing, Distribution Focus: Energy and Process Engineering, Machines and Automation Systems
Area of Study: Business Administration, Marketing, Distribution Focus: Decision-Oriented Management, Integrated Marketing and Retail Management, Electronic Business in the field of Sales Management, Marketing Strategy and Controlling, Market and Competition Research, International Sales and Marketing, Applied Retail Management, Supply-Side Policy, (e)Customer Relationship Management
Area of Study: Marketing, Distribution Focus: N/A
Area of Study: Marketing, Distribution, Media Management Focus: Digital Sales & Marketing, Market and Advertising Psychology, International Marketing, Digital Business Models
Area of Study: Business Administration, Marketing, Distribution, Economic Sciences, Economics Focus: N/A
Area of Study: Business, Occupational, and Organisational Psychology, Business Administration, Marketing, Distribution, Human Resource Management Focus: N/A
Area of Study: Marketing, Distribution Focus: N/A